Influencer

Definition:	something that has the capability of producing an effect without apparent exertion of tangible force or direct exercise of command, and often without deliberate effort or intent

Source:	BMM	Consepts

Dictionary Basis:

the capacity to have an effect on the character, development, or behavior of someone or something, or the effect itself ; NODE 'influence' (1)Property "Dictionary basis" (as page type) with input value "the capacity to have an effect on the character, development, or behavior of someone or</br>something, or the effect itself ; NODE 'influence' (1)" contains invalid characters or is incomplete and therefore can cause unexpected results during a query or annotation process.

General concept:	motivation element

Note:	Categories of influencer include: external influencer; internal influencer